First is was Ship My Pants, now Kmart has a new edgy ad for the holidays.
The Show Your Joe themed ad is a little more naughty than nice with fellas shaking their booty to the Christmas tune, "Jingle All The Way".
The ad for Joe Boxer which is sold exclusively at Kmart and Sears has been facing criticism on Facebook saying it has distasteful connotation and isn't in line with family values.
What do you think: Distasteful or funny? Tell us below.